This is a huge problem! People don’t care how the video is encoded, they just want to play it. Right now, they can’t do this. The Xbox 360 supports limited formats. TiVo (HMO) supports limited formats. Apple TV supports limited formats. Despite these companies’ ideas and concepts that limited codec support is all people need, it is the first way to kill your product from ever being popular (v1 Extenders would have been a hell of a lot more popular had they supported other formats, I guarantee it).